After nearly a decade of writing full-time for Wired, I've started a book. It's about how narrative is changing in the Internet age, and how that affects entertainment, marketing, our brains, and myriad other stuff. It's called Welcome to the Hyperdrome, and it will be published by W.W. Norton.
The idea is to document—and where possible to participate in—the attempt to forge a new type of storytelling that’s native to the Internet. After centuries of linear storytelling, the Internet is encouraging the emergence of a radically new style of narrative—one that’s told through many media at once in a nonlinear fashion. Such narratives encourage you not merely to watch but to participate, and in the process they become something resembling a game. This is "deep media": stories that are not just entertaining but immersive, that take you deeper than an hour-long TV drama or a two-hour movie or a 30-second spot will permit.